Andrew Perkis is Professor at NTNU Trondheim, head of the NTNU ARTEC, instigator of Adressa Parken, and sits on the board of STARTS Vertigo, in Global Alliance for Media Innovation and Nxt Media. His research focuses on synergies of art and technology, methods and functionality of content representation, quality assessment and its use within the media value chain. His application focus is on art in public spaces, place by design, sensor based digital storytelling and business modelling for the creative and media industry. He is currently ARTEC at NTNU, a task force for setting up directions and visions for new research within art and technology as well as directions for innovations in Immersive Media Technology Experiences. He was the initiator and lead designer in setting up the interactive installation park – Adressaparken. For this work his team was named the winner of the Place by design competition at SxSW 2018 and the NM art and design prize in 2016.